Endurance Capital Committee Meeting

Endurance Capital Committee Meeting Minutes 1 Auburn Endurance Capital Committee Meeting Minutes 11/18/2015 Meeting Date/Time: October 21, 2015, 6:30 pm Location: Auburn City Hall, Room 10 Committee Members Present: Robert A. Miller, Cynci Calvin, Matt Spokely, Jami Vincent, Colleen Conley, Gloria Takagishi (Committee member awaiting final approval from City Council) Guests/Volunteers: Larry Grilli, Lori Stewart, Renee Berg (LifeStyle Expo/visitauburnca.com), Gary Ransom Public Comment • Report from Robert Miller on Nov. 12 ASRA General Plan meeting: 300+ attendees; 1st meeting for this 2-year process with a completion target date of Fall 2017. Eight sections of interest with attendees divided accordingly for input. Plan can be viewed on this State Parks website page: http://www.parks.ca.gov/?page_id=24325. Cynci to post this link on the auburnendurancecapital.com website. • Gary Ransom was an attendee at the General Plan meeting. He requested the ECC support the development of a plan to connect Downtown Auburn to the Auburn State Recreation Area (specifically the Robie Point Firebreak Trail) by creating a safe access trail that would avoid Hwy 49. He cited safety, visibility and positive economic impact for Downtown Auburn as excellent reasons for this trail. He also provided a map of the 8 private property parcels along the corridor between Hwy 49 and ASRA. Lori Stewart mentioned that Cal Trans could become involved with this since safety along Hwy 49 is a primary concern. Matt Spokely let us know that the City of Auburn does not have a master plan for trail development. This could be something the ECC could become involved with. The ECC as a whole endorsed Gary’s suggestion and will support it at the next General Plan meeting (spring 2016). Quorum: Present Minutes: October 21, 2015 meeting minutes approved. New Member • Discussion about expanding our Committee number past 7. We have two excellent volunteers in Larry Grilli and Lori Stewart, but we also need a cycling representative and Dan Tebbs (owner of Victory Velo) would like to be a member. Matt Spokely warned us off of attempting to expand the Committee’s member number due to the increased difficulty of capturing a quorum. • Matt offered to arrange a meeting before the next meeting with Cynci and Robert to meet Dan Tebbs and discuss his interest in becoming a Committee member. ECC 2015-2016 Workplan • Endurance Challenge 100 o It is currently being administrated at ARD, but only 10 people have participated. The ECC is in agreement that we need to get this worthwhile program rolling again. o Robert Miller will meet with Sheryl Petersen (ARD) and Renee Berg (Lifestyle Expo) on Monday (Nov. 23) to discuss a re-launch of the program at the Lifestyle Expo. Action item: Please review the attached documents that provide step-by-step plans for this process. o If we have a booth at the Lifestyle Expo, concerns were expressed about finding volunteers, and in general the need for the ECC to have a pool of volunteers to help at various events the ECC attends. o Lori Stewart mentioned to Renee the AERC (American Endurance Riders Coalition) which is based in Auburn and would be a good group to have for a booth. • Banners, tents, etc. o Easy-up tent with ECC logo: we still need a definitive quote from Tracy Blackwell at Personalize It! in Cool. Jami to find out.

Endurance Capital Committee Meeting Minutes 2 o Followed up on the possibility of have two “Welcome Athletes” banners made that would be placed across the streets in Auburn at two locations to enhance the visibility of these events (especially WSER and Tevis). o Cynci to find out the dimensions and cost, and will talk to Bernie Schroeder at Public Works about having them placed at the appropriate times. o Perhaps WSER and Tevis would assist with funding. o Tevis Official Finish next to the American Overlook Park is being renovated with a “Wall of Fame” and better viewing options. This area is also a very popular trailhead for hikers, runners and equestrians all year. It would be an excellent location for a permanent “Auburn Endurance Capital of the World” sign. Mike Pickett f the WS Trail Foundation would be the contact. o Still need some smaller banners. New Business • New Endurance Zone Tiles o Robert Miller said there were 17 tiles available for candidates, and that this is a great way to add visibility to the City as the Endurance Capital. We don’t lack for candidates (Rae Clark, Tim Twietmeyer, Hal Hall, Bill Finkbeiner to name a few). o Tile candidates must be submitted to and approved by the Streetscape Committee. Ther eis a form for doing this. o Motion made and unanimously passed by the ECC that we submit one or two candidates per year for new tiles in the Endurance Zone. • Coming Events o 2016 Amgen route not very close to Auburn; May 15th – May 22nd. o Mandarun Half Marathon/10K (held in conjunction with Mandarin Festival): Sunday Nov. 22. o Western States Lottery: Dec. 5 at Placer HS Auditorium City of Auburn’s New Website: Matt to forward us the link. Ethics Class All City of Auburn committee and commission members are required to take this course posted at this link: http://localethics.fppc.ca.gov/login.aspx and submit the completion certificate to Amy Lind <alind@auburn.ca.gov>. It’s free and interesting. Please set a little time aside to get this done. Next Meeting: Wed., Dec. 16, 2015, 6:30 pm, City Hall Room 10 Tentative Agenda • Quorum • Minutes Approval • New ECC Member • Workplan Items o Endurance Challenge/Lifestyle Expo – review attached materials o Tent, banners, posters o Trademark ECC logo o 2015-2016 promotions schedule • Endurance zone tiles – how to proceed with candidate selection • Events (Auburn area endurance-related activities) • Website Update • Ethics Class • New Business • Public Comment

ECC Presence at the 2016 LifeStyle Expo Jan. 9, 2016 ARD Facility, off of Auburn Folsom Rd./Racetrack 9:30am to 3:30pm (6 hours; includes set up, take down; Expo opens at 10am) Goals 1) Provide visibility to the City of Auburn as a healthy place to live, work and play by publicizing the City’s catch phrase: Auburn, Endurance Capital of the World 2) Promote the launch of the Auburn Endurance Challenge 100. o 100 miles covered or 100 hours spent doing an aerobic activity. o “Miles covered” usually relates to “by foot” (walking, hiking, jogging, running; swimming and skiing could also be in this category), by pedal (cycling), or by hoof (horseback riding) activities. o “Hours spent” refers to “in one place” activities (dancing, racquet sports, yoga, calisthenics, pilates, zumba, tai chi, pickleball, crossfit, etc.). Needs • Volunteers to staff the ECC table o Expo is 5 hours, but need to set up and take down so a minimum of 6 hours. o 5 shifts: 2 people for each shift, so that would require 11 volunteer hours. o If 3 ECC members bring a friend and take a shift o If the remaining 4 ECC members pair up for a shift • Collateral o Big Banner o Postcards (we have) o Hats from Visitor Center o Endurance Capital 100 promo: Flyers, ARD Water bottles o Video and monitor o Table Cloth o Some kind of sports nutrition food • Speaker: Rae Clark? Julie Young? Tim Twietmeyer? Lori Stewart? Potato? Shift Volunteer #1 Volunteer #2 9:30am - 11am 11am - Noon Noon - 1pm 1pm - 2pm 2pm - 3:30pm

Auburn Endurance 100 Program “Re-Launch” Timeline 1) Have materials ready for Auburn Lifestyle Expo on Jan. 9, 2016. • Flyer explaining the program and promoting the launch date. • Stickers • Establish a firm date for the launch: Feb. 1 2016? March 1, 2016? • Have as much of this info as possible on a page of the ECC website. 2) Outreach to businesses to help with publicizing and working with the event: • Select a specific number of businesses (can’t be too many – say 14, 2 per ECC member) for the sign-ups and brochures • Possibilities: ARD, Echo Valley, Christensen’s, Placer Co. Farm Supply, Auburn Running Company, Victory Velo, other cycling stores, Health Clubs, Placer Visitors Center, physical therapy offices, etc. • Have each ECC member be responsible for establishing a connection with two businesses, then once the program is launched, check in with them for progress with participants and provide the water bottle awards, collect the completed forms, record participants contact info. • Put flyers in other stores directing people to the ECC website for information. • Consider having an online way to log hours and/or miles. 3) Create and have “log the miles/hours” brochures printed. 4) Pre-launch publicity: ARD (spring activities booklet), visitauburn.com, Auburn Journal, visitplacer.com, our website/FB page, other businesses websites, others?

City of Auburn

ENDURANCE CAPITAL COMMITTEE

MEETING AGENDA

6:30 p.m.

Wednesday, November 18, 2015

Room 10, Auburn City Hall

CALL TO ORDER

ROLL CALL

Tentative Agenda

• Quorum

• Minutes Approval

• New ECC Member

• Workplan Items

o Endurance Challenge – review materials and determine involvement in Renee

Berg’s/ARD’s LifeStyle Expo.

o Tents, banner, posters

o Trade marking of ECC logo

o 2015-2016 promotions schedule

• ECC Involvement in the Auburn State Park General Plan

• Endurance zone tiles – how to proceed with candidate selection

• Events (Auburn area activities)

• Website Update

• Ethics Class

• New Business

• Public Comment

ADJOURNMENT