Tourist Development Council (2025-01-15)

TDC AA 01/15/2025 Page 1 of 9 PASCO COUNTY TOURIST DEVELOPMENT COUNCIL REGULAR MEETING ANNOTATED AGENDA JANUARY 15, 2025 PREPARED IN THE OFFICE OF NIKKI ALVAREZ-SOWLES, Esq., CLERK & COMPTROLLER THE MINUTES WERE PREPARED IN AGENDA ORDER AS PUBLISHED AND NOT IN THE ORDER IN WHICH THE ITEMS WERE HEARD 10:00 A.M. HISTORIC PASCO COUNTY COURTHOUSE, BOARD ROOM, 2ND FLOOR 37918 MERIDIAN AVENUE, DADE CITY, FL 33525 Commissioner Kathryn Starkey Kelly Mothershead Chairman Deputy Mayor City of New Port Richey The Honorable Kenneth M. Burgess, Jr. Bobbi L. DeFilippis Council President, City of Zephyrhills SpringHill Suites Marriott Tampa Mike Bishop Pascal Collard Director of Stakeholder Engagement CEO of Sarah Vande Berg For the Pasco EDC Tennis and Wellness Center Rebecca Hayes Scott Ward General Manager of the Residence Inn Saddlebrook Resort and Spa Wesley Chapel Kelly Hackman Owner, The White Heron Tea & Gifts Legal Staff: Elizabeth Blair - Senior Assistant County Attorney Staff: Adam Thomas, Executive Director Consuelo Sanchez, Tourism Deputy Director Shelly Bandy, Tourism Program Coordinator

TDC AA 01/15/2025 Page 2 of 9 Maria Gabriela LaJeunesse, Tourism Business Development Specialist Raul Nardi, Tourism Marketing & Communications Manager Kayla Glazebrook, Sports & Special Events Program Coordinator Matthew Bogdanoff, Sports & Special Events Program Coordinator Marla Silva, Marketing Coordinator Casey Quick, Tourism Administrative Assistant Call To Order – 10:00 a.m. Chairman Chairman Starkey called the meeting to order at 9:59 a.m. Invocation, Pledge of Allegiance Ms. Amanda Dobson, Deputy Clerk, gave the Invocation and led the Pledge of Allegiance to the Flag. Roll Call Ms. Dobson called the roll. All members were present. Chairman Starkey welcomed new member Ms. Kelly Hackman to the Council and noted that Ms. DeFilippis had been reappointed to the Council. Public Comment Chairman Starkey called for public comment. There was none. Minutes - Tourism Development Council 1 Minutes- Tourist Development Council- To Approve August 20th, 2024 TDC Meeting Minutes File Number DMO25-0023 Comm. Dist. Recommendation Approve Approved the August 20, 2024 TDC meeting minutes.

TDC AA 01/15/2025 Page 3 of 9 Introductions 2 Introducing Our Newest TDC Board Member, Kelly Hackman. File Number DMO25-0048 Comm. Dist. Recommendation Presentation Only The item was for information only. Consent 3 Sports Event Funding Agreement – Statewide Amateur Hockey of Florida, Inc.– 2025 SAHOF State Championships – Hockey - AdventHealth Center Ice – $3,900.00 File Number DMO25-0024 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes and Ms. DeFilippis abstaining from the vote due to a conflict of interest. 4 Sports Event Funding Agreement – Pylon 7on7 Football LLC – Pylon 7on7 One Hand Touch Tournament – Football - Wiregrass Ranch Sports Campus Fields – $6,636.00 File Number DMO25-0025 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. DeFilippis abstaining from the vote due to a conflict of interest. 5 Post Event Funding Agreement – Hoopfluence, Inc.– AAU Florida Baller Bash– Basketball - Wiregrass Ranch Sports Campus – $1,752.00 File Number DMO25-0026 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation.

TDC AA 01/15/2025 Page 4 of 9 6 Sports Event Funding Agreement – Revel Dance Convention LLC – Revel Dance Convention – Dance –Saddlebrook Resort – $6,576.00 File Number DMO25-0027 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Mr. Ward abstaining from the vote due to a conflict of interest. 7 Sports Event Funding Agreement – Preferred Athlete Scouting Services Inc. – 2025 Southern Jam – Girls Basketball - Wiregrass Ranch Sports Campus – $3,528.00 File Number DMO25-0028 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes and Ms. DeFilippis abstaining from the vote due to a conflict of interest. 8 Sports Event Funding Agreement – Triple Threat Elite Sports LLC – 2025 Top Threat Tournaments SAT Florida – Girls Lacrosse - Wiregrass Ranch Sports Campus – $11,652.00 File Number DMO25-0029 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation. 9 Sports Event Funding Agreement – Bici Fitness LLC– Gran Fondo National Series Florida– Cycling – Start/Finish Dade City Brewhouse – $6,768.00 File Number DMO25-0030 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation.

TDC AA 01/15/2025 Page 5 of 9 10 Sports Event Funding Agreement – Z Mitch LLC–AHCI Memorial Day Youth Hockey Tournament – Ice Hockey – AdventHealth Center Ice – $11,172.00 File Number DMO25-0031 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes, Ms. DeFilippis, and Mr. Ward abstaining from the vote due to a conflict of interest. 11 Sports Event Funding Agreement – West Pasco Youth Soccer Association, Inc.– 2025 Florida Premier Spring Showcase– Soccer – Various Venues – $10,716.00 File Number DMO25-0032 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes and Ms. DeFilippis abstaining from the vote due to a conflict of interest. 12 Sports Event Funding Agreement – Supreme Tournaments, LLC–NXT Pro Sports Youth Basketball Tournament– Basketball - Wiregrass Ranch Sports Campus – $5,652.00 File Number DMO25-0033 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes abstaining from the vote due to a conflict of interest. 13 Sports Event Funding Agreement – Bay Area Basketball Inc.–2025 Tournament of Legends Bay Area Showdown– Basketball - Wiregrass Ranch Sports Campus – $10,056.00 File Number DMO25-0034 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes abstaining from the vote due to a conflict of interest.

TDC AA 01/15/2025 Page 6 of 9 14 Sports Event Funding Agreement – Small Ball United –Small Ball United International Basketball Tournament– Basketball - Wiregrass Ranch Sports Campus – $14,460.00 File Number DMO25-0035 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation. 15 Sports Event Funding Agreement – SUTS Report LLC–2025 Sunshine State Showdown– Basketball - Wiregrass Ranch Sports Campus – $22,572.00 File Number DMO25-0036 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes and Ms. DeFilippis abstaining from the vote due to a conflict of interest. 16 Sports Event Funding Agreement – MADE Hoops LLC. –MADE Hoops Florida Clash– Basketball - Wiregrass Ranch Sports Campus – $2,844.00 File Number DMO25-0037 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation with Ms. Hayes abstaining from the vote due to a conflict of interest. 17 Host Sponsorship Agreement – Sports Diversity Leadership Council LLC – To Host the 2025 Women’s Regional Summit Florida and Mega FAM Tour – $18,000.00 File Number DMO25-0038 Comm. Dist. Recommendation Approve Approved the item per Staff’s recommendation. 18 Group Meeting Incentive Program Agreement - Saddlebrook Resort and Spa - The Professional Tennis Registry (PTR) International Racquets Conference - $7,000.00 File Number DMO25-0039 Comm. Dist. Recommendation Approve

TDC AA 01/15/2025 Page 7 of 9 Approved the item per Staff’s recommendation with Mr. Ward abstaining from the vote due to a conflict of interest. Presentations 19 Resident Opinion Study – Downs and St. Germain Research - To Explore Local Residents’ Perceptions of Tourism in Pasco County File Number DMO25-0040 Comm. Dist. Recommendation Presentation Only The item was for information only. 20 Economic Impact and Visitor Tracking Report – Downs and St. Germain Research - To Provide Economic Impact of Tourism and Visitors Profile Information for Fiscal Year 2024 Annual Report File Number DMO25-0041 Comm. Dist. Recommendation Presentation Only The item was for information only. 21 Marketing Planning and Brand Campaign Development- Paradise Advertising & Marketing Inc.- To Present an Update on Creative and the Monthly Report File Number DMO25-0042 Comm. Dist. Recommendation Presentation Only The item was for information only. New Business 22 Communications Updates - Raul Nardi - Marketing & Communications Manager - To Provide an Update on Marketing, Social Media, Website, and PR Activities File Number DMO25-0043 Comm. Dist. Recommendation Presentation Only The item was for information only.

TDC AA 01/15/2025 Page 8 of 9 23 Sports Tourism Updates - Matthew Bodganoff - Sports & Special Events Program Coordinator - To Present an Update on Sports Tourism and Special Events Activities File Number DMO25-0044 Comm. Dist. Recommendation Presentation Only The item was for information only. 24 Industry Relations and Sales Update - Gaby LaJeunesse - Tourism Business Development Specialist - To Provide and Update of Film Commission, Industry Relations, and Group Sales File Number DMO25-0045 Comm. Dist. Recommendation Presentation Only The item was for information only. 25 DMO Director's Updates - Adam Thomas - Executive Director - To Provide STR and TDT Revenue Updates File Number DMO25-0046 Comm. Dist. Recommendation Presentation Only The item was for information only. 26 Legislative Update - Destination Management Organization - To Provide a Legislative Update About Potential Changes to Section 125.0104, Florida Statutes File Number DMO25-0047 Comm. Dist. Recommendation Presentation Only The item was for information only. Old Business Mr. Collard noted his excitement and spoke regarding a tennis league, investments, that Tampa’s team would be based in Pasco County, and that it could be huge for tennis and Pasco.

TDC AA 01/15/2025 Page 9 of 9 Chairman Starkey spoke regarding a Dreamland newspaper article, a sport complex in west Pasco, that a development plan had not been submitted, that it was currently a vision, hurtles to be met, and the belief that representation was in talks with the County. Deputy Mayor Mothershead spoke regarding Bike Fest in Downtown New Port Richey and Chasco at the end of March. Adjournment The meeting adjourned at 11:13 a.m. Prepared by: Amanda Dobson, Records Clerk I, Board Records Division