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NewsSt. Pete CatalystOctober 26, 2026Pinellas County

Michael S. Novilla hosts Novaween Lite costume party at NOVA 535

Photo: St. Pete Catalyst

Michael S. Novilla is bringing back a Halloween costume party at downtown event space NOVA 535 on Thursday from 6 to 10 p.m., combining the weekly Entrepreneurs Social Club gathering with a smaller-scale celebration. The 21-and-older event features costume contests, a cash bar, dancing, a food truck, and a 360 photo booth, but omits the elaborate theatrical acts of past Novaween parties.

Read the full story at St. Pete Catalyst

Why It Matters

Local business network participants and residents gain a free-admission Thursday evening social option accommodating up to 300 attendees without the high production costs or ticket fees of the venue's historical Halloween events.

Key Facts

  • Michael S. Novilla is hosting a Halloween party on Thursday from 6 to 10 p.m. at NOVA 535.
  • The event combines the weekly Entrepreneurs Social Club with a Halloween costume party, informally dubbed 'Novaween Lite.'
  • Admission is free, and the event is restricted to adults aged 21 and older.
  • Unlike historical Novaween parties, this gathering features no aerialists, fire acts, go-go dancers, or professional show production.
  • Costume contest awards will be given for Scariest, Sexiest, Most Creative, Funniest, and Best Duo.
  • Amenities include a cash bar, a food truck, dancing, mingling, and a 360 photo booth.
  • Novilla expects around 150 attendees, though the venue can accommodate up to 300 people.
  • Between 2022 and 2025, the venue was leased to an organization that produced an event called The Devil's Ball.
  • Weddings comprise approximately 40 percent of the events hosted at NOVA 535.
  • Novilla opened the event space at 535 Dr M.L.K. Jr Street N. in 2008.

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