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NewsTimes of San DiegoAugust 25, 2026San Diego

JAG Real Estate launches Palm & Sage Estate Sales for downsizing seniors

JAG Real Estate has opened a dedicated estate sale service, Palm & Sage Estate Sales, to assist retirees and seniors in North Pacific Beach with downsizing their belongings. The firm provides consignment services, home organization, and off-site sales for clients restricted by homeowners association (HOA) rules.

real estatesenior serviceslocal businessestate planning
Read the full story at Times of San Diego

Why It Matters

This service provides a local option for seniors and their families to liquidate household goods when HOA regulations or lifestyle changes prevent traditional home-based estate sales.

Key Facts

  • Palm & Sage Estate Sales is hosting a grand estate sale featuring items from five properties on Aug. 29-30, from 7 a.m. to 2 p.m.
  • The service was created to help seniors and retirees who are downsizing or moving into assisted living.
  • The firm offers consignment services where items are kept in the store for up to 90 days.
  • JAG Real Estate staff assist clients in sorting items to keep, sell, donate, or discard.
  • The service addresses challenges faced by seniors in communities with HOA restrictions that prohibit on-site estate sales.
  • The firm targets the 'baby boomer' demographic, defined in the text as those born between 1946 and 1964.

Who's Mentioned

personJackie Guiterrez“Team member at JAG Real Estate.”personGizem Keskin“Team member at JAG Real Estate.”locationNorth Pacific Beach“Primary service area.”organizationPalm & Sage Estate Sales“Estate sale arm of JAG Real Estate.”personSanja Sullivan“Senior real estate specialist and co-founder of Palm & Sage.”locationLa Jolla“Area noted for restrictive HOA policies.”personJason Coleman“Co-founder of JAG Real Estate.”organizationJAG Real Estate“Real estate firm based in North Pacific Beach.”