
NewsLAist (KPCC 89.3 FM)October 29, 2026Los Angeles County
Garment Worker Center urges LA28 and city leaders to direct Olympic apparel contracts to local ethical manufacturers
Photo: LAist (KPCC 89.3 FM)
A Los Angeles garment worker group launched the “Wear LA” campaign asking Olympic organizers to source apparel and linens from local businesses that pay at least $25 an hour. The campaign also urges city leaders to create a dedicated municipal position and a procurement program to direct city clothing contracts to ethical local makers.
Read the full story at LAist (KPCC 89.3 FM)Why It Matters
The campaign targets billions of dollars in expected Olympic and municipal spending, aiming to shift supply contracts toward local factories and establish a $25-per-hour wage standard for participating manufacturers.
Key Facts
- The Garment Worker Center launched the “Wear LA” campaign Thursday near the Fashion District in Los Angeles.
- The campaign asks Olympic organizing committee LA28 to award apparel and linen contracts to local businesses rather than multinational brands.
- LA28 defines local procurement as anywhere within Los Angeles, Orange, Ventura, Riverside, and San Bernardino counties, with a target of 75% local procurement.
- The Garment Worker Center wants LA28 to restrict apparel manufacturing specifically to the city of Los Angeles and require a $25-per-hour wage with no outstanding wage claims.
- L.A. City Council President Marqueece Harris-Dawson is advancing a motion asking Olympic organizers to direct contracts to businesses within the city specifically.
- LA28 has not changed its procurement plans, pointing instead to its “Made for Two Eight” program allowing businesses to apply to use the LA28 emblem.
- The campaign asks city leaders to establish a dedicated position within the Community Investment Department and develop a “Made in LA” program for municipal apparel contracts.
- L.A. County is currently working on developing a pilot program similar to the requested city program.
Who's Mentioned
locationRiverside“County included in LA28's local procurement definition”PersonMarqueece Harris-Dawson“L.A. City Council President”OrganizationNike“Corporate deal partner producing Olympics apparel”locationOrange“County included in LA28's local procurement definition”locationSan Bernardino“County included in LA28's local procurement definition”OrganizationRalph Lauren“Corporate deal partner producing Olympics apparel”locationLos Angeles“City where garment factories and Olympic sites are located”OrganizationGarment Worker Center“Group representing garment workers in Los Angeles”PersonMarissa Nuncio“Executive director of the workers center”locationVentura“County included in LA28's local procurement definition”OrganizationLA28“Olympic organizing committee”OrganizationSkims“Corporate deal partner producing Olympics apparel”
